MAGICA has launched the world’s first 360-degree AI face tech service, “MAGICA.”

It enables “free editing of faces and hairstyles, regardless of whether they are from the front or side,” which was not possible with conventional generation AI, and can generate supermodel-level expressions from ordinary photos of people. This allows you to demonstrate your creativity while dramatically improving production efficiency.

According to the company, advertising-related companies that have introduced it have reduced production costs to less than one-hundredth while improving advertising effectiveness by five times.

The AI ​​face tech service “MAGICA” aims for a new method of expression through a natural fusion of real-life photography and AI, and enables the generation of natural and delicate faces from all 360-degree angles from a single photo.

It is possible to generate faces with existing editing software, but it is not uncommon to feel that it is “somehow creepy.”

MAGICA eliminates the problem of unnaturalness known as the “uncanny valley,” which is characterized by the AI-like feel, robotic feel, and a certain lack of coherence.

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