To commemorate the opening of its global flagship store in Ginza, Kura Sushi has recreated a portion of its global flagship store on Roblox, a gaming platform that is popular among Gen Z and Alpha generations in Europe, America, and Asia. “KURA SUSHI WORLD Super Global Flagship Store – Conveyor Belt Sushi World” has opened.
Roblox is a global Metaverse platform for interacting through immersive virtual experiences. It is said to be used by 71.5 million people around the world every day.
In order to convey the charm and fun of conveyor belt sushi to people all over the world, KURA SUSHI has decided to open “KURA SUSHI WORLD,” which has the characteristics of a flagship store, in the Roblox metaverse space.